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Purple Stripe Blog

Things we think about and then type…

Who Uses Social Media?

Ever wonder about who is on the receiving end of your Tweets, Facebook updates or blog entries? During this presentation, we will be giving an overview of what social media is, what makes it social, who exactly uses social media, and the five basic reasons for using...

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Social Media Bootcamp : Ticket Giveaway!

This past weekend my daughter and I attended PodCamp Philly in Philadelphia PA. For anyone that hasn't heard of PodCamp, the premise is of an "un-conference' - where it's free (or really cheap) to attend and anyone can sign up to speak on a topic they are...

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Moms Reinvent Their Friendships

A very interesting report has just been issued by Gather.com and Mom Central Consulting regarding the social needs of mothers and reasons why they seek friendships online. It looks like a large first step has been taken to accept that online friends are 'real'...

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PodCamp Philly

Long considered a vital community resource for those interested in podcasting, blogging, and social media of any kind, PodCamp is coming back to Philadelphia for the third year in a row on October 3rd & 4th, 2009.  It's being hosted at Philadelphia’s Temple...

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A New Way To Tweet

The private alpha launch of oneforty, a site dedicated to being your one stop resource for all things Twitter, is well on it's way.  Twitter is considered one of the Big Three in external-facing social media communications platforms (the other two being Facebook and...

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Mentoring vs. Coaching

I have been thinking a lot lately about how I label myself.  One facet of my business is providing professional consulting services that includes working with individuals to help them shape their social media and communication needs to fit their business and...

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Business Is All A-Twitter

Finally providing a comprehensive business guide to all things Twitter, the Twitter 101 guide has been released.  While it doesn't give you a specific plan on how to incorporate a Twitter strategy as part of a larger online (or offline for that matter) marketing and...

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Prove Your Investment

One of the first questions I get from our clients is how can I prove that our social media efforts are making us money?  My answer has always been that it works the same as networking in real life face to face - so how do you track and manage that?  Same system holds...

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Facebook for Business

Web Worker Daily has long been a favorite of mine to give to-the-point information and suggestions on how to get work done on the Internet.  A recent article "32 Ways to Use Facebook for Business" is a great list of ideas on how to turn Facebook from a reunion site to...

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