The answer is simple – BE SOCIAL. Now of course if you get that part, you won’t need my company’s help or to even finish this article series. For the rest of us that realize we are learning every day no matter how successful or experienced we are...
Retail businesses are easy in the sense that you can quickly eyeball your shelves and see what you’re running low on, what has been sitting around collecting dust – and when it’s time to restock. When what you ‘sell’ is in your brain,...
This is a great video I wanted to pass along from Gary Vaynerchuk from Wine Library TV and the author of Crush It. The message here is as a company, you have to respond to what your customers are doing and needing RIGHT NOW. Not a year from now after the reports are...
I use a set of terms very near what was quoted in David Meerman Scott’s article and thought it may be a good idea to expand the idea. You can buy attention (advertising) You can beg for attention from the media (PR) You can bug people one at a time to get...
Short answer – NO. Not everyone needs to be concerned with having a professional business presence in social media networks. How do you know if you can get a note to skip gym class? Here’s a quick and easy checklist to determine if you should take...
How much does it cost to do your own social media marketing? Twitter is free! Facebook is free! YouTube is free! Blogging is free! Hell, even conferences to learn about social media are free! It’s all FREE! Nothing is free. There, now it’s out in the...