Why This Professional Speaker Can’t Speak at Your Event
As a professional speaker, I receive many opportunities to speak at events. I turn 95% of them down, but probably not for the reason you would think…
Connecting With Your Social Graph
Gathering “friends, fans & followers” – also known partly as your social graph – is a common goal on social media platforms (it’s really part of a tactic, but I digress…), but are you DOING anything to actively communicate with...
Social Media Success and Profit for Your Business
Thinking of your business as a wallet – one you would like filled with money I assume, would you rather have 500 ‘Likes’ or 5 new customers? Would you rather have 1,000 online friends or $1,000? Would you rather have more ‘fans’ or more ‘profits’?
Social Media Strategy vs Social Media Tactics
In the niche of social media marketing and digital communications, it’s well-known that a company or brand should have a plan before attempting to use online social networks to grow business. But once you have a plan, what do you do? The “WORK” part is the tactical plan. Here’s why it’s vital.