Lynette is speaking at Social Media Plus Summit November 16, 2011 at the Philadelphia Convention Center on “Future Trends in Social Media”. Social Media Plus is a working conference for professionals that is designed to give you real world examples of how other companies are using social media successfully within their company to build brand, add to the bottom line, and interact better with customers, clients, and vendors.

The SocialMediaPlus Summit is designed to be like no other – they have put together seminars that are relevant to four major job functions within your company, including Marketing & Public Relations, Sales & Business Development, Human Resources & Recruiting, and Executive & Business Owners.

The schedule contains hand-picked 20+ seminars that address core issues that you’re thinking about every day:

• How do I implement social media to earn revenue?
• How can I improve my customer experience using social media tools?
• How can I support the technical needs of my marketing team in their social media efforts?
• How do I use social media tools to build my brand and increase awareness for my company?
• How do I reduce my cost-per-hire using Social Media?
• How can I harvest sales leads from Social Media tools?

Social Media Plus is offering a 15% discount on registration with the code LY15. Please visit the Social Media Plus Summit registration site to attend.

Facebook and social networking online is all the rage, but why do people use it besides checking up on a high school sweetheart or playing Farmville?  In this Ignite Wilmington talk, discover the five motivators for why people participate in social networking online.  By understanding what’s in it for them, you will get a better understanding of what’s in it for you & your business.

October 2-3 is the fourth year that Podcamp Philly is being held and Dave Young will be giving a presentation on the benefits of adopting social networking in the workplace. The talk will be on Saturday, October 2, at 10:00am. Here is the summary for this exciting talk:

Social@Work: 10 Powerful Reasons To Bring Social Networking *Inside* Your Company

As Social Networking changes how people connect with each other, how can companies and other organizations benefit from this “new” way of communicating? What lessons have we learned from personal social networking and how can we apply them to our working lives? What compelling reasons are there for a company to embrace social networking internally – not just to communicate with their customers but with their employees? How can social networking help companies be more competitive, operate more efficiently, and provide a better understanding of how their company truly works. Come to this session and find out why Forrester Research is calling Social Networking “The Biggest Enterprise 2.0 Priority by 2013″

Information on PodCamp Philly including full program details and how to get tickets can be found at www.podcampphilly.com

September 25-26 is the fifth year that Podcamp Boston is being held and Dave Young will be giving a presentation on the benefits of adopting social networking in the workplace. Here is the summary for this exciting talk:

Social@Work: 12 Powerful Reasons To Bring Social Networking *Inside* Your Company

As Social Networking changes how people connect with each other, how can companies and other organizations benefit from this “new” way of communicating? What lessons have we learned from personal social networking and how can we apply them to our working lives? What compelling reasons are there for a company to embrace social networking internally – not just to communicate with their customers but with their employees? How can social networking help companies be more competitive, operate more efficiently, and provide a better understanding of how their company truly works. Come to this session and find out why Forrester Research is calling Social Networking “The Biggest Enterprise 2.0 Priority by 2013″

Thursday June 10th Purple Stripe Productions will be exhibiting at the 2010 Mercer County Spring Business Expo.  Stop by our booth for information and discounts on spring/summer training seminars offered by Purple Stripe.

Stone Terrace
2275 Kuser Road
Hamilton, NJ 08690

June 10, 2010 : 10am – 4pm
Free Entrance with Business Card

The Purple Stripe staff at the expo will be giving tips and tricks to getting your company engaged on social media that you can implement immediately!  We will be focusing on our training seminars at the expo, but would be happy to chat with you about all the other services we can offer your firm.  Hope to see you there!

Network with area business professionals in a relaxed environment. Great food, great drinks, great business networking! Who said developing new business couldn’t be fun!?

This event is sponsored by the Trenton Thunder and attracts business professionals from all over the New Jersey area!

Thursday June 17th 5:30pm

$20 a person : includes all you can eat picnic and drink specials

The Night of Networking will be hosting THREE 15 minute business lectures:

• Networking Training
• Sales Presentations
• Social Networking (Lynette Young is speaking)

Click on the graphic to download the sign-up form or contact Mike Elser at 609-394-3300 x118. Space is limited so be sure to reserve your ticket today!

This summer Purple Stripe is offering our most popular training seminars to the public!

Business Series : Inbound Marketing

Learn how to best be found on the Internet by enhancing content you already have! Inbound Marketing principals and best practices. These principles include:

Business Series : Email Marketing

Email marketing – when done correctly – still has the highest return on investment. Learn how to grow your list, best (and worst!) practices, content generation, and creating successful calls to action using email marketing.

Business Series : Blogging

Learn how creating a blog for your business can boost sales, customer satisfaction, and strengthen your brand. In this course you will learn to:

• Configure a blog to be search-friendly
• Design an editoral schedule
• Work with tags and catagories
• Use images to enhance your message
• Research and find relevant topics to write about
• Attract and retain readership

Business Series : Facebook for Business

Facebook is all the rage with over 400 million users and growing. Find out how you can tap this market for your own business! Basic account setup, best practices, Fan Pages & Admin, Insights analytics, applications and widgets – including the most current changes!

• Establishing a Corporate Presence
• Extending Facebook Into the Internet
• Advertising on Facebook
• Facebook Applications
• Developing Communities

Business Series : LinkedIn for Business

It’s no secret that LinkedIn is a great place to network professionally, post and find jobs, and answer questions and build thought leadership. Learn how LinkedIn is a great tool to leverage your existing contacts to connect with people and find potential customers online.

• Designing a professional profile
• Setting up Company Pages
• “Recommendations” feature
• Answers – how to use them to boost your image
• Search Engine Optimization tips to enhance your search ranking
• How to network professionally and make the RIGHT connections

Attend this free seminar to learn the power of social media in your business, along with helpful tools, tips and techniques to get started!

You will learn about the major players on the social media scene (Facebook, Twitter, LinkedIn, Foursquare & many more) as well as best practices to get started and get results.  Bonus ‘Question & Answer’ session with Purple Stripe’s top social technology strategist Lynette Young.

Benefits of Attending
Social Media 101 is a must-attend event for all businesses who are serious about discovering social media to engage customers & drive results.

Who Should Attend
Any business starting out with social media and marketing will benefit from Social Media 101 but more specifically someone that:

• Responsible for maintaining their company’s marketing and public relations strategy
• Looking for a way to provide excellent customer service – before, during and after the sale
• Need to establish themselves as an industry leader, go-to expert, or trusted source of information in their industry
• Wants to grow their customer base locally, regionally, nationally, or internationally

This summer Purple Stripe is offering our most popular training seminars to the public!

Tech Series : WordPress

Are you tech savvy and want specialized, hands-on instruction on how to configure your hosted WordPress blog? Have you outgrown free hosted sites and want to explore and install additional features?

This seminar focuses on self-hosted WordPress & functionality and covers installation, data migration, widgets, permalinks, and basic template configuration for WordPress 2.x.

Tech Series : WordPress Advanced

Do you have a hosted WordPress blog and need to bring it to the next level?

This seminar focuses on self-hosted WordPress & functionality and covers SEO optimization, Google AdWords, Google Analytics, and Thesis & Studio Press template customization for WordPress.

Tech Series : Listening on the Web

Need to have ‘ears’ all over the Internet and social web 24/7? Do you want to be ‘in the know’ with industry news to keep ahead of trends? In today’s business economy information is king and being able to gather information worldwide and in real-time is key to staying competitive. We show you not only the technical aspects of setting up and configuring Google Alerts and Google Reader, but how to best use the information you find to keep tabs on your company, customers, brand, industry, and competitors.

Lynette is scheduled to sit on a panel discussion about LinkedIN regarding business and job hunting.  The “Linked-N Bergen County NJ” group with over 1600 members and has meetups attracting upwards of 100 attendees each.  Register for the LinkedIN Social Media Discussion Panel Bergen County Networking Event.

Crowne Plaza Hotel
601 From Road, Paramus , NJ 07652
Tuesday, May 18th. 6:30pm – 9:00pm
Cost: $12 / advance, $15 / door

Registration will be from 6:00 p.m. to 6:30 p.m with networking until about 8:15 p.m. Catering by Bone Fish Grill (cash bar).  For questions, please contact the LinkedIn group organizer David Katz.

Scheduled panelists for the discussion are:

• Karen Levine – @KarenLevine
• Lynette Young – @LynetteRadio
• Judy Moriarty – @realestatechick
• Chris Kieff – @ckieff (moderator)