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100 True Friends Lead to 1000 True Fans

How many customers do you need in order to reach a level of financial sustainability within your solo or small business? In 2008 Kevin Kelly wrote a revolutionary piece titled “1,000 True Fans.” The article talked about how content creators such as...

Setting Google+ on Fire

I tried to record a video because I thought it would be easier and quicker than writing a post. I wound up getting too emotional (read: ticked off) so I’m back to writing as I can temper my opinions here a bit more. There was an announcement that the head of...

Keynote Speaker at New Media Expo Vegas 2014

It’s GO time! Now that the holidays are over, I can turn my attention to New Media Expo – I’m the opener keynote on Saturday (no pressure). My plan at New Media Expo is to share stories and what experience I have about working in new/digital media...

Office Holiday Party for One Please!

While most solopreneurs go through the year fully engaged with our clients and office co-inhabitants, when the clock strikes twelve we are left standing on the steps with only one shoe on. What’s a single business owner to do around the holidays?

Social Media Lingo Training for C-Suite Executives

Greg Verdino shared a great article (that he was quoted in) on Wall Street Journal Online, “Bosses Learn Not to Be So #Clueless” that talks about how some executives need help understanding the use and design of social media networks and digital...