Recent Articles

Profitable vs. Popular

Would you rather be rich or famous?  Happy or popular?  Healthy or beautiful?  Every one is a trick question - why can't we have both (or all) of the options?  While outwardly we may pick the answer that is more accepted by the public - rich, happy and healthy - most times people crave famous, popular, and beautiful. Now take a step back and think of your business.  Would you rather have your … [Read More...]

analog

Going Analog!

A question on LinkedIn spurred a bit of topic here.  What happens when a company is currently & successfully engaged in social media marketing?  What's next? Here's a great idea.  GO OFFLINE. Analog. Old school. Yes, really. All those people that you have been talking to online and that act as purple cows (affiliate link) for your products and services? MEET THEM. Host and sponsor … [Read More...]